Back the show.

Sugar in the Raw is an hour of honest conversation, filmed in Miami. If your name belongs near that room, it starts with one conversation.

Taking the seat instead? ApplyStart the conversation
David Sugarman on a Brickell sidewalk in Miami

Partnership starts with a conversation.

Three things we talk through first.

Who you are and what you stand for
Whether your name fits the room
What you want out of it

See the two ways in

David Sugarman beside a painted mural wall in Miami

Two ways to sit at the table

Both start the same way, with one conversation.

The episode partner

Around one episode

One hour

Filmed in Miami on three cameras
One hour, one guest, one question
Terms set in one conversation
No rate card
Start the conversation

Nothing is sold through this site.

Something else

Shaped in the conversation

One conversation

Tell us what you have in mind
Whether your name fits the room
Terms set in one conversation
No rate card
Start the conversation

Nothing is sold through this site.

THE ROOM, OPENING THIS FALL

Built small on purpose.

Square feet

780

One room, no sets. Nothing between the couch and the cameras.

Cinema cameras

3

Every hour is filmed like a film, because the episode is the product.

Be in the story, not around it.

One conversation decides whether the room is right for your name.

Start the conversation
David Sugarman in a dark suit

Tell us who you are.

A short note. It goes to the people who run the show, not into a funnel.

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Frequently asked questions

Is there a rate card?

No. Every partnership is shaped in conversation, because every room fit is different.

What does a partner actually get?

That is decided in the conversation, and it is different for every name. Nothing is agreed on this site and nothing is sold through it.

Can a partner also take the seat?

Anyone 18 or older can apply. The application and the question are the same for everyone.